Taking the plunge and opening your small business can be extremely tough and time-consuming. A large number of businesses fail within the first year or struggle to make it to the 5-year mark. How do you avoid being one of those statistics and succeed with your business?
Search engine optimization will help you climb above your competitors in organic, paid and local search results. One struggle a small business has includes finding funding to correctly market themselves to bring new and repeat customers. When search engine optimization is done correctly, the visibility of your website will increase leading to your return on investment.
Search engine optimization is the process of getting your website ranked organically for specific keyword terms, by combining tasks such as: market research, keyword research, content creation, link building, etc.
Our SEO specialists work closely with all of our clients determining the right path for their business. We factor in your location, industry and overall business goals.
A few questions we ask:
Is your website mobile ready?: One of the key factors in organic listings is the responsive programming of your website. Search engines want all of your website’s information readily available to users. The SEO industry is constantly changing; just a few years ago, websites had subdomains specific for mobile browsers.
Do you have unique and valuable content?: Our team and in-house content writers will create fresh content on a regular basis.
Has on-page SEO been previously completed; should changes be made?: Title tags, descriptions, and internal linking are all extremely important aspects of the on-page SEO process.
Are you listed on relevant directories and social media platforms?: That’s right! Social media is a key element to your organic rankings. Not only do likes, shares and interaction lead to an increase in visibility, but it also builds credibility with your business.
Is your business credible?: Directories and social platforms open a path to build your business’ credibility. Reviews, testimonials, photos, etc. help encourage search engines as well as other customers.
The Advanced Digital team takes into consideration a business’ budget, competition and how quickly our clients want to see results. For quick responses, we will recommend a great Pay-Per-Click campaign by our certified Adwords specialist, as well as taking the time to increase your organic search result rankings with time and constant effort.
Call or contact us today to get started!